Saturday, May 17, 2014
The best Bulgarian franchise in Europe is the distinction awarded to the upmarket cosmetic brand REFAN and its owner Mr. Angel Popov by the largest exhibition for new business in Bulgaria. The fifth exhibition Franchising Expo that was held in the National Palace of Culture in Sofia was attended by 50 companies, but it goes without saying that there, as well as at the accompanying conference New Business Ideas, the interest was confined to the most popular and loved Bulgarian cosmetic brand which, despite the financial crisis, gives hundreds of entrepreneurs in Bulgaria and around the world a chance to develop a successful family business. The facts are indicative of the cosmetic company's success - over 400 boutiques in 28 countries on 5 continents due to the innovative and flexible business forms it offers.
REFAN's franchising allows the entrepreneur to buy a representative boutique of the brand profitably, to run it cost-efficiently and to gain quick and strong profitability.
For the last 23 years the company Refan has become Bulgaria's calling card to the world as a perfumery and cosmetic manufacturer combining sector's global trends with Bulgarian traditions in a unique way. This is just another distinction for the cosmetic company which was New Business Model Award Winner last year.